About

Lisa Lauri

Lisa Lauri, Founder

With both in-house and PR agency experience, Lisa Lauri has worked with top beauty, health and wellness brands for over 20 years.

Prior to founding Lisa Lauri Communications, Lisa executed a successful brand repositioning strategy for Soap & Glory turning it into a masstige millennial favorite with press and digital influencers alike while also elevating No7, the iconic, British anti-aging skin care powerhouse.

From 2009–2014, Lisa was part of a management team that acquired and relaunched StriVectin breathing new life into this anti-aging phenomenon to press resulting in massive editorial and broadcast coverage. Before joining StriVectin, Lisa reinvigorated the Fekkai brand positioning it for sale with an unprecedented level of press coverage securing high profile feature stories on Frederic Fekkai, the product range and the five Fekkai salons.  Prior to that, Lisa worked at a variety of well-known boutique beauty PR agencies on a multitude of clients.

A member of CEW, Lisa is a graduate of The Fashion Institute of Technology and resides with her two children in the suburbs of Long Island.